Ooyala is a video start-up company that has raised $10 million in Series C funding. The funding will be used for aggressive growth, partnerships, and international expansion. Investors in the company include Rembrandt Venture Partners and Sierra Ventures. Ooyala created a platform called Backlot which is used for publishing and monetizing videos. Some of Ooyala’s customers include Warner Brothers and Electronic arts.
Ooyala was founded by three former employees at Google in 2007. So far the company has raised $20 million in funding. This past August, the company hired Jay Fulcher as the CEO. “We will probably be doubling, possibly even tripling our operation (from over 60 staff) over the next 12 months,” stated Fulcher in an interview with paidContent.
InsideView, Inc. is a “Sales 2.0 leader” company that has raised $6.5 million in second round funding today. The investors involved with the funding are Emergence Capital Partners and Rembrandt Venture Partners. The funds will be used to expand their sales and marketing operation teams. The funding will also be used to enhance their platform. InsideView has raised $14 million in total funding.
“InsideView is extremely pleased to announce the close of our successful financing,” stated InsideView CEO Umberto Milletti. “It is a great time to be in the Sales 2.0 space, which enables companies to do more with less by accelerating sales cycles and increasing sales productivity. In this current economic climate, completing any kind of new venture capital funding represents a noteworthy event. This strong vote of confidence from our existing investors can be attributed to our rapid growth and success, due to the widespread, broadening recognition of the advantages that InsideView’s unique technology offers.”
InsideView’s primary product is called SalesView. SalesView crawls through 20,000 public websites and social networks. This crawling through LinkedIn, Facebook, Reuters, and SEC filings.
“We have taken traditional consumer research to the next level. For the first time ever marketers can understand all aspects of consumer activity, including critical links between online and offline behavior,” stated Gian Fulgoni, Co-Founder of comScore. comScore is an Internet information provider that monitors consumer behaviors and trends online. comScore has a plethora of lucrative clients such as Verizon, T-Mobile, Viacom, AOL, iVillage, CareerBuilder, Microsoft, and Yahoo!. All of these clients benefit from the human-computer interactions monitored by comScore. It will be comScore, Inc. will be listed under NASDAQ: SCOR.
comScore was created in 1999 and had acquired assets from NetRatings during the dot-com bust. About 12% of comScore’s 2006 $66 million in sales came from Microsoft. The company is often times cited in the press for its statistical information. In a recent Bloomberg article, comScore statistics were used for reporting how many more visitors were attracted to YouTube this year compared to last. YouTube had 133.5 million visitors this past January and 9.5 million the January before that. comScore also reported that 94.8 million visitors visited the website this past January and 38.9 million the year before.