Tag Archives: Reply.com
Reply.com Buys MerchantCircle For $60 Million
Reply.com has acquired MerchantCircle for $70 million in cash and stock. The deal is expected to close around Q3 of this year. MerchantCircle is a business directory that contains over one million small businesses. Reply.com is an ad firm that targets local business ads. MerchantCircle was founded in 2005 and raised about $14 million in funding. Reply.com expects the combined companies to make over $100 million in 2012 revenues. [VentureBeat]
Categories MerchantCircle, Reply.com
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Reply.com Acquires Mobile Ad Company AdHUBS
Reply.com (Reply!) has announced that they have acquired mobile application and ad company adHUBS. Reply! said that the acquisition of adHUBS organic traffic will increase. “Mobile is inherently locally-targeted,” stated Reply.com founder and CEO Payam Zamani. “We intend to become the largest provider of locally-targeted, mobile consumer traffic to our advertisers.”
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Hercules Invests $15 Million In Reply.com
Reply.com has raised $15 millino in funding from Hercules Technology Growth Capital. This round of funding is independent of Reply.com’s IPO plans. Reply.com plans to use the funding as part of a $2 million capital expenditure plan and $1.6 million to pay off debt. Before the funding Reply.com currently had access to $1.3 million in cash. [paidContent]
Categories Hercules Technology Growth Capital, Reply!, Reply.com
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Reply.com Preparing For $60 Million IPO
Reply.com is a local cost-per-click company. The company is preparing for a $60 million IPO according to a document filed with the SEC as of this morning. Reply.com’s revenues for 2009 was $32.6 million. The company operates with 50% gross margins. The company was profitable in 2009 for the first time. Reply.com raised a total of $27.5 million from venture capitalists. Investors include Scale Venture Partners, Outlook Ventures, ATEL Ventures, and Debi Coleman (former Apple CFO). [TechCrunch]