SAP AG Posts

SAP AG (SAP) is acquiring real-time behavioral marketing company SeeWhy

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SAP AG (ETR:SAP) has announced it is acquiring cloud-based behavioral target marketing solutions company SeeWhy. SeeWhy complements SAP’s hybris commerce platform, which has one-to-one personalized marketing based on real-time customer behavior that converts customer interactions into sales.

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SAP AG (SAP) is cutting a number of jobs due to restructuring

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SAP AG (ETR:SAP) is reducing its workforce as part of a restructuring at the company. The number of cuts is unknown. The personnel reductions are considered a strategic move rather than a cost-cutting measure.

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SAP AG (SAP) cloud head Shawn Price leaves company

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SAP AG (ETR:SAP) has let go of the head of its cloud business division Shawn Price, according to sources with Re/code. A few days ago, SAP reshuffled its executive board and it is the third major departure among senior executives in SAP’s cloud software business this year. The changes are taking place before SAP’s shareholder meeting scheduled for May 21st in Mannheim, Germany. Bill McDermott went from a co-CEO position to becoming the sole CEO.
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SAP AG (SAP) announces major management changes

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German software company SAP AG (NYSE:SAP) has announced several major management changes. Rob Enslin and Bernd Leukert have been appointed to the Executive Board at the company. Vishal Sikka, the executive that was responsible for launching SAP’s cloud software platform resigned.
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SAP AG (SAP) is expecting to hit $30 billion in 2017 revenues

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SAP AG (NYSE:SAP) is expecting to increase their total revenues to at least €22 billion (US$30 billion) by 2017, largely driven by their cloud business. SAP is expecting their cloud business to hit €3.5 billion by 2017.
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SAP AG (SAP) Acquires Predictive Analytics Company KXEN

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SAP AG (NYSE:SAP) has acquired predictive analytics company KXEN.  Predictive analytics is the process of using statistical models to find correlations and patterns to offer insights about customer behaviors and market trends.
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SAP Co-CEO Jim Snabe To Step Down Next Year

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SAP co-CEO Jim Snabe will be stepping down in May 2014 to become a member of the company’s supervisory board.  Bill McDermott will become the sole chief executive officer going forward.  Snabe’s election to the board of directors is dependent on 25% of the shareholder vote.
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Mirantis Raises $10 Million From Red Hat, SAP, WestSummit Capital, and Ericsson

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Mirantis is an OpenStack systems integration company that has raised $10 million in their second round of Series A financing since December.  Investors in this round include Ericsson, Red Hat, SAP Ventures, and existing investor WestSummit Capital.  Mirantis has raised a total of $20 million.  The company raised $10 million in December 2012 from Dell Ventures, Intel Capital and WestSummit Capital.

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