Tag Archives: Specific Media

Myspace Sells to Specific Media, Loses CEO, Gains Justin Timberlake

Today Myspace sold to Specific Media for $35 million, but the surprising part of the sale is that Justin Timberlake will be taking an ownership stake in the company. In a move reminiscent of Lady Gaga’s partnership with Polaroid, Timberlake will be more than just a name associated with the company: according to Mashable, he will be contributing his vision to Myspace as well. Another report from Mashable says that Myspace’s CEO Mike Jones will be leaving the company after a transition period. Specific Media, an advertising network, plans to focus Myspace on entertainment.

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Myspace Changing Hands, Losing Staff

Myspace is currently subject to a lot of rumors, from layoffs to sale, and should be done with their acquisition deal by Thursday. All Things D reports that Specific Media and Golden Gate Capital are the frontrunners in the deal, both with plans to focus on Myspace’s music services. Before the deal finalizes Myspace will likely cut its staff—some say by 50%, maybe more.

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