Google TV was introduced five months ago and the company wrote a blog post today to discuss who some of their new content partners are. The new partners are Turner Broadcasting (TBS), NBC Universal, HBO, and the NBA.

FreeWheel is a video advertising company that has raised $16.8 million in funding from Steamboat Ventures, Turner Broadcasting Systems (TBS), Battery Ventures, and Foundation Capital. The company has raised a total of $30 million. FreeWheel was founded by former employees at DoubleClick in 2007. The company works with marketers and publishers to manage video ad campaigns. FreeWheel’s platform can produce inventory forecast for live and on-demand content. Some of their clients include TBS, VEVO, MLB.com, and CBS. Two new agreements FreeWheel has made includes partnerships between Discovery Communications and ESPN Internet Ventures. [TechCrunch]

Today Conan O’Brien has sign a deal with TV network TBS to return as a late night talk show host. On January 7, 2010 NBC executives including Jeff Zucker met with Jay Leno and Conan to discuss how to get Leno out of prime time where his ratings were on a downward spiral.