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	<title>Pulse2 Technology and Social Media News &#187; Tony Hsieh</title>
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		<title>Kevin Rose&#8217;s Milk Inc. Raises $1.5 Million</title>
		<link>http://pulse2.com/2011/04/27/kevin-roses-milk-inc-raises-1-5-million/</link>
		<comments>http://pulse2.com/2011/04/27/kevin-roses-milk-inc-raises-1-5-million/#comments</comments>
		<pubDate>Wed, 27 Apr 2011 06:04:55 +0000</pubDate>
		<dc:creator>Amit Chowdhry</dc:creator>
				<category><![CDATA[Ashton Kutcher]]></category>
		<category><![CDATA[Chris Sacca]]></category>
		<category><![CDATA[Dave Morin]]></category>
		<category><![CDATA[David Sze]]></category>
		<category><![CDATA[Evan Williams]]></category>
		<category><![CDATA[Gary Vaynerchuk]]></category>
		<category><![CDATA[Joshua Schachter]]></category>
		<category><![CDATA[Kevin Rose]]></category>
		<category><![CDATA[Michael Arrington]]></category>
		<category><![CDATA[Mike Maples]]></category>
		<category><![CDATA[Milk Inc.]]></category>
		<category><![CDATA[Philip Kaplan]]></category>
		<category><![CDATA[Philip Rosedale]]></category>
		<category><![CDATA[Ron Conway]]></category>
		<category><![CDATA[Tony Hsieh]]></category>

		<guid isPermaLink="false">http://pulse2.com/?p=46383</guid>
		<description><![CDATA[Milk Inc. is a new company that was co-founded by Kevin Rose. Rose is the founder of Digg and co-founder of Revision3. Milk is essentially a company where several developers brainstorm technology and mobile ideas and works away at building &#8230; <a href="http://pulse2.com/2011/04/27/kevin-roses-milk-inc-raises-1-5-million/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><img alt="" src="http://mediaserver.pulse2.com/uploads/2011/04/Screen-shot-2011-04-04-at-9.56.38-PM-e1301968497161.png" title="Milk Logo" class="alignnone" width="400" height="91" /><br />
Milk Inc. is a new company that was co-founded by Kevin Rose.  Rose is the founder of Digg and co-founder of Revision3.  Milk is essentially a company where several developers brainstorm technology and mobile ideas and works away at building them.  If there isn&#8217;t any sudden traction, then the project gets shut down.  Milk has raised $1.5 million in angel funding from well known investors. Investors include Mike Maples, Jr. (Floodgate), David Sze (Greylock Partners), Ron Conway, Dave Morin, Philip Rosedale, Evan Williams, Joshua Schachter, Ashton Kutcher, Michael Arrington, Philip Kaplan, Chris Sacca, Tony Hsieh, Gary Vaynerchuk, and several others. [<a href="http://venturebeat.com/2011/04/26/kevin-rose-milk-funding/">VentureBeat</a>]</p>
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		<title>HealthyWage Rewards You For Being Fit</title>
		<link>http://pulse2.com/2009/09/15/healthywage-rewards-you-for-being-fit/</link>
		<comments>http://pulse2.com/2009/09/15/healthywage-rewards-you-for-being-fit/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 22:52:20 +0000</pubDate>
		<dc:creator>Amit Chowdhry</dc:creator>
				<category><![CDATA[pulse2]]></category>
		<category><![CDATA[HealthyWage]]></category>
		<category><![CDATA[Tony Hsieh]]></category>

		<guid isPermaLink="false">http://pulse2.com/?p=20391</guid>
		<description><![CDATA[HealthyWage is a new service that focuses on rewarding people for working on being more fit. According to the company presentation, about $2.4 trillion is spent annually on healthcare in America. A majority of that amount goes towards chronic diseases &#8230; <a href="http://pulse2.com/2009/09/15/healthywage-rewards-you-for-being-fit/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><img src="http://mediaserver.pulse2.com/uploads/2009/09/healthywage-logo.png" alt="healthywage-logo" title="healthywage-logo" width="314" height="114" class="alignnone size-full wp-image-20402" /><br />
<a href="http://www.healthywage.com">HealthyWage</a> is a new service that focuses on rewarding people for working on being more fit.  According to the company presentation, about $2.4 trillion is spent annually on healthcare in America.  A majority of that amount goes towards chronic diseases caused by bad habits.  These include obesity, diabetes, sleeping disorders, stress, and smoking.</p>
<p>Because of this problem, HealthyWage launched at the TechCrunch50 conference.  Those that return to the website daily and report specific data about their habits can earn about $1,000.  When registering for the website, participants answer questions as part of a health risk assessment.</p>
<p>People or companies can put down a $200 bet that they will get a certain BMI within a certain span of time.  The people or companies will lose that money if the individual is unable to meet that goal.  </p>
<p>Unfortunately the way that HealthyWage makes money is from the losers that cannot make their goals.  HealthyWage would also make money by selling health history to food and drug manufacturing and retail companies.  At the conference Tony Hsieh, CEO of Zappos said that he would use the service.</p>
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