Tag Archives: Trident Capital
JiWire Raises $20 Million In New Round Of Funding
JiWire is a mobile ad company that has raised $20 million in a round of funding made by Trident Capital, Comcast Interactive Capital, DFJ, Panorama Capital, and Norwest Venture Partners. JiWire has raised a total of $45 million in funding thus far. JiWire has a location-based ad platform that runs on WiFi through 40 public WiFi networks. Last year JiWire acquired location based mobile shopping company NearbyNow. [TechCrunch]
Turn.com Raises $20 Million
Turn.com is an ad technology company that has raised $20 million in funding. This brings the company’s total funding to $57 million. This round is the fourth and it was led by Greenspring Associates. Turn plans to use the funding to expand in Europe. Other existing investors that participated in this round include Norwest Venture Partners, Trident Capital, Shasta Ventures, and Focus Ventures. [paidContent]
Host Analytics Raises $15 Million
Financial software company Host Analytics has raised a $15 million third round of funding. The company now has a total of $30 million in funding. Host Analytics software help companies manage budgets, revenue forecasts, and financial reports. Host Analytics is based in Redwood City, California and started in 2000. The investors in this round include Next World Capital, ATV Capital, Starvest Partners, and Trident Capital. [VentureBeat]
Turn.com Raises $15 Million & Launches Smart Market
“Turn has achieved the critical mass that our unique technology needs in order to ensure market leading performance. We’re now ready to scale our market with an even broader group of advertisers and publishers.â€
-Jim Barnett, CEO of Turn
Redwood City, Calif.-based ad network company, Turn Inc. recently raised $15 million in second round funding. The investors include Norwest Venture Partners, Trident Capital, and Shasta Ventures. About 3 years ago, Turn raised $8.5 million. This news complements the launch of Turn.com’s Smart Market feature, an automated online advertising service for publishers and advertisers.
“Today’s announcement of the Turn Smart Market demonstrates that the underlying technologies driving Turn—automatic targeting, machine learning, and goal-driven auction pricing—are rock solid,†stated Jim Barnett, the CEO of Turn. “Turn has achieved the critical mass that our unique technology needs in order to ensure market leading performance. We’re now ready to scale our market with an even broader group of advertisers and publishers.â€
Barnett is a former CEO of search engine, AltaVista. Advertiser clients of Turn include CapitalOne, Classmates, Comcast, DeVry, eHarmony, FTD, Geico, Motorola, Netflix, Quicken, Staples, and T-Mobile. Turn was founded in 2005 by Jim Barnett and John Ellis.
[Information Source: Turn Inc. press release via Yahoo!]