There is a website called Blame Drew’s Cancer that focuses specifically on raising awareness of cancer. The website aims to raise money for cancer as well. To raise the awareness, Blame Drew’s Cancer has Twitter users paste the hashtag #BlameDrewsCancer in their tweets.
Lance Armstrong’s LIVESTRONG foundation is already on board with Blame Drew’s Cancer and today 23andMe announced that they have joined the cause. For every 500 unique tweets that adds the hashtag #BlameDrewsCancer and #23andMe, 23andMe will donate $1 to the cause.
23andMe will start donating after the hashtag #BlameDrewsCancer is used by the 10,000 person. 23andMe will be donating 5 of their $99 research kits to Blame Drew’s Cancer followers based on a raffle system.