Amazon.com, Inc. (NASDAQ:AMZN) has announced that its movie and TV production subsidiary Amazon Studios will be rolling out its first three original children’s TV shows. One series will kick off each month this summer, starting with next week. Amazon Prime subscribers will get access to the original programming.
To make Amazon Prime more appealing to parents with young children, Amazon scooped up content from Nickelodeon after Netflix passed on renewing its licensing deal with Viacom. Amazon also developed nearly as many kids-focused original programs as it did for adults.
Amazon Studios director Roy Price used to work in children’s programming at Disney where he oversaw the development of shows like “Kim Possible.” Netflix also launched an original kids’ show called “Turbo: F.A.S.T.” and has plans to launch other Dreamworks programs.
The first six episodes of each new kids’ show will premiere this summer on Amazon Prime starting with the preschool animated series “Tumble Leaf” on May 23rd. This will be followed by “Creative Galaxy” on June 27th and “Annedroids” on July 25th.