Tonight, Barnes & Noble launched its e-book store. The store carries over 700,000 titles. eBooks can be purchased and read through the iPhone, BlackBerry, or a desktop PC. According to Barnes & Noble, their e-book store is the world’s largest. The store offers premium titles as well as free public domain titles.
Barnes & Noble also announced a partnership with Plastic Logic, a company developing a Kindle competitor.
The books it sells will not be compatible with the Kindle.
The company ditched its previous digital book efforts nearly six years ago because of lackluster sales. Now it’s trying to play catch-up with Amazon.