Chrysler Group and Beats By Dr. Dre has announced a new partnership that brings a studio quality experience into cars for the first time. Beats by Dr. Dre will be rolled into the 2012 Chrysler 300S to start. Beats by Dr. Dre founders Dr. Dre and Jimmy Iovine had worked closely with the engineering team at Chrysler to design the audio system that contains 10 speakers.
“Our partnership with the Chrysler Group will set the bar for the way music should be heard in cars,” stated Jimmy Iovine, who is also the Chairman of Interscope Geffen-A&M Records. “Beats By Dr. Dre has always been about restoring the emotional music connection between an artist and the listener, and Chrysler vehicles beginning with the Chrysler 300S will let drivers hear music the way the artists intended, replicating the feel and the sound that artists and producers work so hard to achieve.”