Best Buy Is Going To Open New “Windows Store” Sections

Posted Jun 13, 2013

Microsoft is going to place Windows Stores within Best Buy’s retail stores.  Best Buy is already known for hosting mini Apple Stores.  The Windows Stores will have large signs and tables that has several Microsoft products sitting on them.  The section will range at between 1,500-2,200 square ft.  Likely there will be a Windows Store employee at the location to help customers learn about the products and facilitate purchases.  Microsoft is expecting to bring around Windows Stores locations to about 600 Best Buy retail stores.

?The Windows Store offers a large-scale, hands-on customer experience that will show customers how Windows and Microsoft devices and services can make it easier for them to work and play,? stated Microsoft chief marketing officer and chief financial officer of the Windows Division Tami Reller. ?We?re pleased to partner with Best Buy in bringing the latest technologies to consumers at scale in a unique environment where they can explore how Microsoft products fit together across entertainment, travel, music and other scenarios.?

Some of the products that will be at the mini Microsoft stores will include PCs, Windows Phones, Xbox consoles, Microsoft Office, tablets, ultrabooks, etc.