Blinkx’s Technology Able to Serve Up Contextual Videos & Now Has A Widget

Posted Feb 2, 2007

“I’m stunned how people aren’t seeing that with TV, in five years from now, people will laugh at what we’ve had,” insisted Bill Gates at the World Economic Forum this past Saturday in Switzerland. Blikx.com is one of the website that further proves the point of Bill Gates’ statement. Because of this week’s past DEMO conference, I found myself exploring different upcoming web companies including Splashcast, but I found the most addictive being blinkx which now boasts over 70 million hours of video content.

On the market as of right now, blinkx is the most advanced video search engine out there. To complement the video search services blinkx has also introduced a widget called ‘Blinx It’ to spider blogs and other websites and is able to generate contextual videos. To ensure that the videos are contextual, visual and speech recognition technology is utilized. Blinkx It allows bloggers, MySpace users, and other website owners to embed the video ads onto their websites and can custom build video walls as well. There is a sample video wall right on the Blinkx.com homepage and also on WebWare.

Blinkx has partnered with some very powerful content-provider players such as Atom Entertainment, A&E, Clevver Media, Boston.com, LYCOS, AOL’s StudyBuddy, QVC UK, and most recently, YouAreTV. Blinkx has partnered with some very powerful content-provider players such as Atom Entertainment, A&E, Clevver Media, Boston.com, LYCOS, AOL’s StudyBuddy, QVC UK, and most recently, YouAreTV. “blinkx is a privately-held firm, based in San Francisco and London and was founded in early 2004 by Suranga Chandratillake” according to the About page.