The Blue Jeans Network is more than a videoconferencing platform, it aims to be the platform on which all other video conferencing platforms sit, the platform that integrates all others. Unsurprisingly, the startup has raised $23.5 million for their venture. Investors include Accel Partners, New Enterprise Associates and Northwest Venture Partners. As TechCrunch notes, the draw of Blue Jeans is that it works in the cloud and doesn’t require users to buy or download any software.
Blue Jeans has the potential to streamline videoconferencing into a convenience without the current hassle of agreeing on a program every time a videoconference is needed. The service charges between 10 and 5 cents per minute.