Carmelo Anthony, a six-time NBA All-Star and NCAA Champion, has joined SMS Audio as a partner and investor. SMS Audio is an audio headphone and accessories brand that was launched by Curtis Jackson (aka 50 Cent). Anthony will be a brand ambassador for SMS Audio worldwide.
?50 Cent approaches SMS Audio the same way I do each of my games ? with focus and passion,? stated Anthony. ?SMS Audio produces and markets high caliber products, delivering a sound unlike anything I have heard ? I look forward to representing such an innovative global brand.?
This is the second celebrity to join SMS Audio as an investment partner. Timothy Mosley (aka Timbaland) joined SMS Audio in 2011.
[Source: This Is 50]