Facebook Launches A Gift Card Called The Facebook Card

Posted Feb 1, 2013

Facebook had a pretty solid quarter with $1.585 billion in revenues and the company has launched a new product called the Facebook Card.  The Facebook Card complements Facebook Gifts.  The Facebook Card is a physical gift card that is a reminder of how serious the social networking company believes in the gifts and payments market.

The Facebook Card is rolling out gradually to U.S. users and they claim that it is a “new type of gift card.”  The Facebook Card will be built into the Facebook Gifts services.  Some of their launch partners include Olive Garden, Target, Jamba Juice and Sephora.

The Facebook Card is reusable and holds separate balances for each card.  Facebook said that on a single card, “you might have gift balances of $100 at Sephora, $75 at Target, $50 at Olive Garden, and $8.25 at Jamba Juice.”

When giving a Facebook Card as a gift to friends or family, you can be assured that it never expires.  The minimum and maximum limit varies for each business.  The Jamba Juice minimum starts at $5 and Olive Garden starts at $25.  All of the businesses have a max. limit of $100 except Jamba Juice.

[Source: TNW]