Facebook has launched a community website for ad agencies and brand managers to exchange ideas called Facebook-Studio.com. Executives at Facebook said that launching this website is a first step for a give-and-take dialogue between Facebook and ad agencies.
Prior to launching this website, ad agencies had to learn the hard way how to manage their brands on Facebook. “We need to do a better job of engaging with agencies,” stated Facebook’s head of agency relations Blake Chandlee. Facebook-Studio will highlight some of the best ad campaigns on Facebook.