Ford Motor Company has been praised and criticized at the same time for their technological advancements in their newest vehicles. The MyFord Touch is a touchscreen display that has on-demand content. The dashboard system was introduced in new Ford and Lincoln cars starting in 2011. Unfortunately, MyFord Touch has had issues with glitches and freezing. Ford attempted to fix MyFord Touch with user interface updates and added analog buttons to the dashboard. Now Ford is facing a class action lawsuit filed against Ford in California this week.
According to Automotive News, MyFord Touch allegedly “has been an unmitigated disaster for Ford.” The lawsuit accuses the company of “unfair, deceptive, and/or fraudulent business practices.” Ford also allegedly failed “to disclose defects in the MyFord Touch system” that led auto owners to “[suffer] losses in money and/or property.”
The lawsuit went into an incident where a Ford auto salesman convinced the plaintiff to lease a 2013 Ford F-150 Larian this past February. The plaintiff is a representative from a nonprofit group known as the Center for Defense Driving (CDD). The plaintiff claims that the salesman did not mention the problems that customers had with using the MyFord Touch while using it. Ford even acknowledged in a statement that MyFord Touch has a few issues.
The plaintiff said that between February 22, 2013 and July 1, 2013, the unit has failed or locked up on no fewer than 27 separate occasions. The class action lawsuit is asking for an excess of $5 million.