Funny or Die, the slapstick video hub created by former Saturday Night Live cast member, Will Ferrell announced that they have raised $15 million from Sequoia and several other unnamed investors.Â Funny or Die is especially known for its viral video, The Landlord in which a baby abuses Will to pay the rent… or else.
Sequoia has backed Funny or Die since it started around April 2007.Â Gary Sanchez Productions and Adam McKay are also heavily involved with Funny or Die.Â Adam McKay also co-wrote Anchorman: The Legend of Run Burgundy and Talladega Nights: The Ballad of Ricky Bobby with Will Ferrell.Â Adam McKay’s daughter, Pearl played the actual landlord on the Funny or Die video clip, The Landlord.Â McKay is married to Shira Piven, sister of Jeremy Piven (Ari Gold on HBO’s Entourage and Dean Pritchard in Old School).
Funny or Die plans to use the funds to hire engineering and creative talent. Currently there are 30 staff members working with Funny or Die and the company is developing a model to compensate users that submit viral content.Â It certainly is refreshing to see Hollywood embracing the entrepreneurial Web 2.0 spirit.
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