Google has launched a new service, which lets you take them down. Google has created an online form which lets you ask for links to personal data or posts about you to be removed from its search results. This new form is in response to a ruling by the European Commission that people must have the right to be “forgotten.”
The Commission ruled that you can ask for Google to stop linking to anything that is “inadequate, irrelevant or no longer relevant, or excessive in relation to the purposes for which they were processed.”
This case was brought to the European Union Court of Justice by the Spanish data protection authority in 2011. Some of the outdated information presented in the case included auction notices for a house that had been repossessed where the former owner felt his privacy was violated.
After you submit links to be removed, Google will assess each individual request to balance the privacy rights of the individual with the public’s right to know and distribute information.
In order to have a link removed, you would have to supply the URL and explain how the links relate to you. You must provide your name, e-mail address, and a photo ID. The form will let you make a request on someone else’s behalf.