GumGum is an analytics and publisher monetization company that has two license models catering to publishers of larger and smaller sizes. According to a recent SEC filing GumGum raised $2.6 million in funding led by GRP Ventures. First Round Capital also participated in this round.
Thus far, GumGum raised a total of $3.8 million in total. Last year, First Round and Crosscut Ventures invested $1 million in the first round of funding. GumGum was founded by CEO Ophir Tanz. One of GumGum’s biggest clients is the Gawker network for image licensing and monetization.