Hasan Syed Buys Promoted Tweet To Criticize British Airways

Posted Sep 3, 2013

Twitter user Hasan Syed is taking on British Airways in the form of a promoted tweet.  Syed bought a promoted tweet to complain about his father’s luggage.  Syed’s username is @HVSVN.  Syed bought the promoted tweet in New York City and the United Kingdom through Twitter’s self-serve advertising platform.

British Airways responded to Syed’s tweet by saying ‘Sorry for the delay in responding, our twitter feed is open 0900-1700 GMT. Please DM your baggage ref and we’ll look into this.’

[Source: Mashable]