REPORT: Apple Starts Catching Up To Android Market Share Through Heavy iPhone 5 Sales

Posted Oct 30, 2012

Even though Android is dominating the smartphone market, Apple is making a comeback through strong sales of the Apple iPhone 5.  According to a report from consumer research group, Kantar Worldpanel ComTech Apple’s operating system accounted for 35.7% of the U.S. smartphone market as of September 30th, which is up 14.2% points from one year earlier.  Android saw their dominance in smartphone market share drop from 66.4% to 57.5%.

In the United Kingdom, Apple’s marketshare grew from 18.1% to 28% while Android’s market share increased 4.8% points to 58.2%.

?While this latest data set only includes one week of iPhone 5 sales, we can see that in markets with a large number of existing Apple customers, sales have already seen a significant boost,? stated Kantar Worldpanel ComTech global consumer insight director Dominic Sunnebo.  ?We expect this momentum to be fully realised in the next set of results.?

Check out the charts below: