Jawbone is known for developing wireless headsets and music products. The company has announced today that they have acquired BodyMedia for $110 million, according to The New York Times. Based in Pittsburgh, BodyMedia sells wearable health-tracking sensors.
?It?s a significant deal because it?s a significant opportunity,? stated Jawbone CEO Hosain Rahman. ?We looked at the market and what we thought about what we can do on our own or together with BodyMedia, and we found a deal acceptable to our shareholders.?
BodyMedia started first selling activity tracking armbands in 1999. Rahman said that he was interested in BodyMedia’s expertise and the data that they have collected over the years. BodyMedia has immense knowledge on how people interact with body monitors and sensors. BodyMedia products will continue to sell independently, but a platform will be created that combines technology from both companies.
Rahman added that he was interested in BodyMedia’s patent portfolio. This will help protect Jawbone as they get more into wearable products and designs. Jawbone is known for developing a wristband + app system called UP, a family of wireless speakers called the Jawbone ERA, and ICON Bluetooth headsets.
Earlier this year, Jawbone acquired Massive Health and Visere. Jawbone raised around a total of $202 million in funding since July 2007 according to data compiled by Crunchbase.