Kaboose Assets Being Sold To Disney and Barclays

Posted Apr 1, 2009

Disney Interactive Media Group (DIMG) has acquired a majority of the assets that belong to Kaboose. This includes Kaboose.com, AmazingMoms.com, Funschool.com, BabyZone.com and Zeeks.com. Disney bought it for $18.4 million (CAD23.3 million). Kaboose is based in Toronto, Ontario and was founded about 10 years ago.

Kaboose acquired AmazingMoms.com for $750,000 in April 2007.

Disney plans to integrate it with their already existing online properties. According to comScore, Kaboose’s assets receive about 27.6 million unique visitors per month. Kaboose.com itself receive about 5 million unique visitors this past February.

In a separate transaction, Barclays Private Equity Limited is buying Bounty Group Limited, the UK business of Kaboose for $97 million in cash. Bounty Group has about $18 million in debt.

Both acquisitions will take place as long as shareholders approve.

[via TechCrunch]