About two years ago, Google hired Matt Brittin from Trinity Mirror. Now Brittin will be heading up Google’s entire UK operation. Dennis Woodside, managing director of Google UK, Ireland, and Benelux will be replacing Tim Armstrong. Armstrong is the former VP of Americas that is now taking the role of AOL CEO and Chairman.
Before we were speculating that Sukhinder Cassidy would replace Armstrong, but that is no longer the case.
Brittin was on the rowing team for Great Britain in 1988 for the Olympics and won several World Championship medals. Brittin used to tbe the Director of Strategy and Digital when he was working there. He worked closely with major advertising companies.
Mark Howe currently maintains Google UK’s ad agency and will be reporting directly to Brittin. Brittin will be managing the UK while other managers will oversee Ireland and Benelux operations.