Medica’s Interesting iPhone App Advertisement [SCREENSHOT]

Posted Jan 1, 2010

Health plan provider Medica has designed an interesting iPhone application advertisement. The tag line is “Because the light saber app couldn’t cut health care costs.” This advertisement cleverly referred to the popularity of the light saber application and will get customers to shop and say, “hey this advertisement is right, maybe I should download this app because it’ll help me potentially save money” at the same time.