Microsoft and Urban Airship Ally For Push Notifications On Windows 8 and Windows Phone 8

Posted Nov 1, 2012

Microsoft Corporation and Urban Airship have partnered to create a push notification system on Windows 8 and Windows Phone 8.  Urban Airship will become the preferred provider for push notifications.  Urban Airship will provide a single codebase client library for Windows 8 and Windows Phone 8 applications.

By using Urban Airship, iOS, Android, and BlackBerry developers are able to broadcast notifications and target messages to their users to increase engagement with apps.

The Windows 8 and Windows Phone 8 solution is currently still in beta.

Urban Airship’s Windows features are expected to be available for developers in Q1 2013.

[TechCrunch]