Microsoft Corporation has launched a social networking service called So.cl. The idea behind So.cl is to give students the ability to network with peers and share information. So.cl is a search engine and social network combination and was created as an experiment from Microsoft’s FUSE Labs. Users log in with their Facebook or Windows Live accounts.
“FUSE Labs’ So.cl project is now accepting all users interested in joining the site,” said a Microsoft in a statement to CNET. “So.cl is an experimental research project focused on the future of social experiences and learning, especially among younger people.”
So.cl will have a bookmarklet that would be interegrated into bookmark toolbars. Users would also be able to share, comment, tag posts, and “riff” on posts. Riffing is “a new way to interact and improvise with content.”
So.cl also has “video parties” where users can search for and assemble videos to share with other users. This service was initially rolled out at the University of Washington, Syracuse University, and NYU.
Given that this social network is considered only an experiment, I highly doubt that Microsoft will really try to promote it as much as Google does for Google+.