NBC Spent $195 Million To Buy Back MSNBC

Posted Feb 23, 2013

According to a 10-K filing that Comcast filed with the Securities and Exchange Commission, we have learned that NBCUniversal spent $195 million to buy back 50% of MSNBC.com from Microsoft.  The $195 million was covered with $100 million in cash and cash equivalents held at MSNBC.com that were acquired in the transaction.  The deal was signed this past July and NBCU redirected visitors from MSNBC.com to NBCNews.com.  NBCU also brought in the employees from MSNBC.com under their wing.  The purchase price valued MSNBC.com at about $500 million.