Video streaming and DVD rental company Netflix has made it easier for parents to prevent kids from finding mature content within the Xbox 360. There is now a feature called “Just For Kids” on the updated Netflix Xbox 360 app.
Netflix’s “Just For Kids” feature has been available on the web since about a year ago, but recently they have ported the feature to other gaming consoles like the Nintendo Wii and PS 3. Before the feature was released on the Xbox 360, it was on Apple TV.
The “Just For Kids” UI feature is character-centric. Toddlers are able to identify their favorite characters like Dora The Explorer and Spongebob Squarepants and click on them to find the kids shows.