Nielsen: iPhone Makes A Strong Comeback In Q4 [REPORT]

Posted Jan 18, 2012

Nielsen has put together data about the latest smartphone market-share results for Q4 of 2011 and it appears that Apple has done significantly well. The study focused on consumers that purchased smartphones within the past three months. The number of iPhone buyers increased from 25% in October to 45% in December. During the same period, the number of Android buyers fell by 14%. The increase in iPhone buyers was mainly due to the release of the Apple iPhone 4S. [Nielsen]