Pricewaterhouse Coopers has acquired the assets of a social media strategy company called Ant’s Eye View. Consultants at Ant’s Eye View are joining PwC’s existing social and digital team to help companies create social media strategies. Ant’s Eye View founders Jake McKee and Sean O’Driscoll have joined PwC as principals. The acquisition was completed yesterday and the financial details are unknown.
“We are very pleased to welcome these seasoned social media professionals to PwC’s Advisory Practice,” stated PwC Vice Chairman and U.S. Advisor Leader Dana Mcilwain. “The addition of this talented team to our Management Consulting roster strengthens our ability to help our clients use social media to engage with their customers and employees, creating a positive and powerful brand experience.”