Roku Expecting To Sell One Millionth Box By End Of Year

Posted Dec 21, 2010

Roku is a Silicon Valley based company that created a TV set top box that streams digital content. With Apple recently announcing that they are going to sell its 1 millionth Apple TV, you may assume that Roku’s sales may not be doing as well as it used to. Roku is actually doing better than before because Apple brought attention to the digital TV streaming market. Roku’s size is doubling on year-over-year according to Roku CEO Anthony Wood in an interview with BusinessInsider. Google TV is not doing well as a competitor. Roku is also expecting to sell its one millionth box by the end of the year. The company revenues will be surpassing $50 million in 2010. Next year, Roku is expecting to hit $100 million in revenues. [BusinessInsider]