SAY Media Acquires Dogster

Posted Apr 19, 2011

SAY Media has acquired Dogster Media, the company that runs and Dogster is a social network for dog owners to create a profile for their pet. Catster is the same concept for cats. Dogster receives about 2 million unique visitors per month.

SAY Media was formed when VideoEgg acquired Six Apart. VideoEgg founder and SAY Media CEO Matt Sanchez said that they plan to use Six Apart’s technology to create a modern vertical media company that focuses on niche communities. Dogster is the first community to become a part of SAY Media’s network of websites. SAY Media has raised $33.9 million in total funding since started in April 2005.