Social Ad Company Adaptly Raises $2.7 Million

Posted Apr 19, 2011

Adaptly is a social ad buying company that has raised $2.7 million in Series A funding from First Round Capital, Charles River Ventures, Kirschenbaum Bond Senecal & Partners, and Lerer Ventures. Some of the angel investors involved in this round include Gary Vaynerchuk, Nathaniel Turner (Invite Media founder), and Michael Katz (Interclick CEO).

Adaptly’s platform makes it easier for brand name companies to easily advertise across multiple social networks in one-go such as Facebook, StumbleUpon, Linked, and Twitter. Adaptly has a white label ad platform and a fully managed service. The fully managed service involves an Adaptly team member helping the client fully go through the ad process.

Adaptly is based in New York City and has 7 employees with mostly engineering backgrounds. The company was co-founded by Shobhit Chugh, Kevin Lu, and Nikhil Sethi. Sethi currently serves as the company CEO.