Social Targeting Advertising Company Media6Degrees Raises $17 Million

Posted Dec 15, 2010

Media6Degrees is an advertising company that uses social media data for targeting purposes. The company has raised $17 million in a second round of funding from Menlo Ventures, U.S. Venture Partners, and Venrock. The company plans to use the funding to expand their platform beyond display advertising. They plan to build an optimization platform for marketers and publisher companies. [DMWMedia]