Spotify, a popular music streaming service, has acquired music discovery app Tunigo. Tunigo creates themed playlists based on your mood. Spotify is going to hire Tunigo’s 20+ employees and place them across their offices in Stockholm and New York.
It is unknown what Spotify plans to do with Tunigo, but it is likely that their playlist technology features will be integrated into Spotify’s software.
Tunigo is similar to Songza, a service that allows users to play music based on their moods. This includes playlists for cooking, dancing, working out, etc. Tunigo got Spotify’s attention since they use them to generate music and playlists. Tunigo also used Spotify to keep track of music additions and user recommendations.
The financial details of the acquisition was undisclosed. Tunigo raised around ?2.4 million in funding before the acquisition took place.