TapInfluence Raises $5 Million

Posted Sep 10, 2013


TapInfluence has raised $5 million in Series B funding.  TapInfluence is known for connecting markets with bloggers and influencers.  This round of funding was provided by Access Venture Partners and Grotech Ventures.  Kirk Holland of Access Venture Partners is joining the TapInfluence board of directors.  TapInfluence has raised a total of $8.2 million total.

TapInfluence started off as a company called BlogFrog.  BlogFrog was a social platform for mommy bloggers.  BlogFrog connected mommy bloggers to advertisers.  There is over 1,000 sponsored content pieces that passes through TapInfluence per month.

TapInfluence’s Influencer Marketplace lets brands search a database of over 100,000 content creators based on reach, topic, demographics, etc.  Data is authenticated by Google Analytics.

[Source: TechCrunch]