Tesla Motors Inc (NASDAQ:TSLA) CEO Elon Musk was asked by Business Insider founder Henry Blodget about how the company has so many loyal fans despite the three Model S fires that happened recently. At the Business Insider IGNITION conference, Musk said that people strongly believe in the cause of building sustainable transportation.
“It?s more than just a company. It?s more than just a product. There?s a cause there and an issue that really matters. I think that?s why people feel very strongly, because it?s something more than just a random product, it?s something that?s important for the world,” said Musk in the interview.
He also added: “They think it?s a good car and they believe in the mission.”