The Princeton Review, Inc. (NASDAQ:REVU) has decided to get into the iPhone application market. Earlier this week, the tutoring company released an application called the SAT Vocab Challenge. The application tests users with the ability to comprehend 250 words, including The Princeton Review’s Hit Parade. The Hit Parade is a list of 100 words that often times appear on the SAT exam.
“Vocabulary building is one of the easiest, most effective ways to improve an SAT score, but it requires time and discipline on the part of the student,” stated The Princeton Review VP/Publisher Robert Franek. “The revolutionary iPhone and iPod touch have enabled us to strip away the typical barriers to study so students can carry hundreds of need-to-know words with them everywhere they go, and challenge themselves with fast-paced drills for a meaningful study session, whether they have five free minutes or an entire weekend.”
The Princeton Review was able to put together the application with the help of Modality. The SAT Vocab Challenge sells for $4.99 [iTunes link] and has features such as timed challenges to test users on a word’s connotations, synonyms, antonyms, and the definition. The performance of the student is tracked by the application and there is audio pronunciation of each word.