Tremor Media Buys Mobile Video Ad Company Transpera

Posted Feb 4, 2011

Tremor Media is acquiring mobile video ad company Transpera. Transpera allow users to distribute and monetize web videos on mobile phones. Transpera said that their ad platform provides the highest revenue per impression. Transpera raised $17.3 million in funding from Flybridge Capital Partners, Intel Capital, Labrador Ventures, JLA Ventures, Canaan Partners, RBC Venture Partners, BlackBerry Partners Fund, and First Round Capital. Tremor Media saw about 1 billion ad views in December.