Twittad CEO James Eliason stated in an interview that Twitter would drop a lawsuit filed against his company last month that sought to cancel Twittad’s registered trademark of the word “tweet.” Twittad is transferring its registered trademark of “tweet” to Twitter. Eliason declined to say whether Twitter paid their company or not and cited a confidentiality agreement between the companies.
?We?ve arrived at a resolution with Twittad that recognizes consistent use of Tweet while supporting the continued success of Twitter ecosystem partners like Twittad,? stated Twitter spokeswoman Lynn Fox. Twitter is also restoring Twittad’s account on Twitter so that they can resume business. Twittad helps 27,000 Twitter users get paid to tweet advertisements on Twitter.
In their lawsuit, Twitter argued that “tweet” was already famous as a Twitter term before rivals filed trademark applications and that Twitter is the rightful owner. The U.S. Patent and Trademark Office suspended Twitter’s own attempts at trademarking the term in 2009. ?The moral of the story is to make sure you trademark and patent-protect everything,? stated Eliason.
[Wall Street Journal]