Workday acquires HR analytics company Identified

Posted Feb 27, 2014

Workday has acquired Identified, a company that focuses on predictive analytics and human resources software. Identified is the developer of HR analytics software that provides insights into job candidates and recruiting activity.

Identified’s research and development team is “expected to enhance search capabilities and accelerate the delivery of predictive analytics and machine learning throughout Workday?s suite of applications.”

Identified’s artificial intelligence technology is patent-pending and is called “SYMAN.” It aims to organize incoherent professional data that is stored in social media profiles in order to identify insights into the job market.

Identified has raised $22.5 million in funding from investors like VantagePoint Capital, Capricorn Investment Group, Draper Associates, Innovation Endeavors, and The Social + Capital Partnership

[Source: TechCrunch/SeekingAlpha]