Zynga Raises $29 Million To Keep Making Facebook Games

Posted Jul 23, 2008

Zynga is a social network game-making machine.  The company has just raised $29 million from Kleiner Perkins Caufield & Byers, Institutional Venture Partners, Union Square Ventures, Avalon Ventures, and Foundry Group.  Union, Avalon, and Foundry were all previous investors.  Zynga is based out of San Francisco, Calif.

Zynga was started by Mark Pincus.  Through this round of funding, Kleiner Perkins partner and former chief creative officer of Electronic Arts Bing Gordon will join Zynga’s board of directors.  Zynga’s last round of funding was $10 million in January 2008.  Reid Hoffman and Peter Thiel of the PayPal mafia were a couple of investors involved in the last round of funding.

Zynga currently has about 18 million uniques per month.  Zynga’s revenue model is advertising and selling game add-ons.  Zynga’s top games on Facebook are Poker, Blackjack, Scramble, Word Twist, PathWords, Sudoku, Sea Wars, Mafia Wars, Dragon Wars, Triumph, Attack!, My Heroes Ability, Ghost Racer, Dope Wars, and YoVille.  Zynga recently acquired YoVille.

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