- The shares of Affirm Holdings, Inc (Nasdaq: AFRM) have received a price target drop from $90 to $76 by Mizuho. These are the details.
The shares of Affirm Holdings, Inc (Nasdaq: AFRM) have received a price target decrease from $90 to $76 by Mizuho. And Mizuho analyst Dan Dolev assigned Affirm shares a “Buy” rating.
Dolev wrote about his survey of 178 Apple Pay users show that a majority (54%) are willing to try a potential Apple Pay buy-now-pay-later (BNPL) service. And it also shows significant customer overlap as 60% of Apple Pay users also use BNPL.
But Dolev believes Affirm is less vulnerable than other BNPL providers due to modest customer overlap with Apple Pay. And Affirm also tends to see a higher average order value (AOV) than other services in the industry.
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