- The stock price of Beyond Meat (BYND) increased by over 4% intraday today. This is why.
The stock price of Beyond Meat (BYND) increased by over 4% intraday today.
Why: Taco Bell and Beyond Meat announced the unveiling of a first-of-its-kind category-disrupting product: Beyond Carne Asada Steak. The completely new yet expectedly flavorful, this plant-based protein will be available at select Taco Bell locations in the Dayton, Ohio area starting October 13, for a limited time, while supplies last.
“At Taco Bell, we’ve long believed that anyone should be able to choose plant-based menu items without compromising the flavors they crave. That’s why we at Taco Bell are thrilled to reveal the result of our long-standing partnership with Beyond Meat, which is previously unseen in the QSR industry. This plant-based carne asada steak is just the latest move in our history of crafting some of the most unique, crave-worthy offerings for all fans.”
— Liz Matthews, Taco Bell’s Global Chief Food Innovation Officer
“We know that consumers are looking for diverse protein options that are better for the planet without compromising on taste, so we’re incredibly excited to launch our brand-new, innovative Beyond Carne Asada Steak. Designed to specifically complement the bold, savory flavors that Taco Bell is known for, Beyond Carne Asada Steak delivers the flavorful, delicious taste and texture of marinated, grilled steak with the added benefits of plant-based meat.”
— Dariush Ajami, Beyond Meat’s Chief Innovation Officer