Headless CMS Company Contentstack Closes $31.5 Million In Funding

By Dan Anderson • Oct 18, 2019
  • Headless CMS pioneer and enterprise Digital Experience Platform Contentstack announced it raised $31.5 million in Series A funding

Contentstack, a headless CMS pioneer and enterprise Digital Experience Platform, announced it raised $31.5 million in Series A funding led by Insight Partners with participation from existing investors Illuminate Ventures and GingerBread Capital. In conjunction with the funding news, Insight managing director Teddie Wardi is joining Contentstack’s board of managers.

With this funding round, the company is planning to scale its sales and marketing to reach more industries and geographies as well as building out its partner ecosystem and the larger community around Contentstack.

“By addressing growing market demand for modern content infrastructure, Contentstack has quickly slid into the leadership position for digital content experiences, with 2019 as the company’s most successful year yet,” said Contentstack CEO and founder Neha Sampat in a statement. “With this support from Insight, we will deliver the most powerful omnichannel digital experiences to global brands who want to inspire and delight their customers.”

How does Contentstack work? Contentstack is known for pioneering the API-first enterprise SaaS platform at the intersection of content management and digital experiences. And as the first headless CMS to enable business and IT to easily collaborate, Contentstack removes silos between business units. Plus it is built for scalability, reliability, and security.

“We were immediately impressed by Contentstack – the platform has received many industry accolades and remains beloved by well-known brands looking to create a more personalized customer experience,” added Wardi. “Given the success of the product and the company’s seasoned and proven leadership team, we believe that Contentstack is poised to take advantage of the explosive growth that the DXP industry is experiencing. We look forward to working closely with the team to continue to scale the company and to further the rapid adoption of its platform globally.”

This round of funding comes on the heels of a strong year for Contentstack with sales for the first half of 2019 growing more than 4X compared to the same period in 2018. And with this rapid growth, Contentstack’s headless CMS now enables global brands to satisfy billions of requests for digital content and digital experiences across a wide range of industries, including retail, entertainment, finance, manufacturing, travel, and technology.

“At the core of every successful customer journey is content,” explained Jim Lundy, founder and CEO of Aragon Research. “Audiences now engage with brands via a multitude of channels and expect personalized experiences. In order to satisfy this demand, businesses need a modern platform that can integrate seamlessly across the entire martech stack and foster better collaboration between business and IT teams. Contentstack was among the first to recognize and act on this shift and its platform now enables businesses to receive significant returns on their investments into digital content and experiences.”

Contentstack is the third company launched by serial entrepreneurs Sampat, Nishant Patel, and Matthew Baier. They are the same team who previously built the Built.io platform and brand (acquired by Software AG). And with this funding round, Contentstack plans to attract top talent and build out its team as it expands operations globally.