- The stock price of Koss Corporation (NASDAQ: KOSS) has increased by 60% pre-market today. This is why it happened.
The stock price of Koss Corporation (NASDAQ: KOSS) has increased by 60% pre-market today. One of the main triggers for the stock price increase has to do with the encouragement of buying up shares on social media.
On Reddit, Facebook, Twitter, TikTok, and Discord, a group of investors launched KOSS buying campaigns in order to increase the price of shares along with call options — gives buyers the right to buy the stock at a set price until a certain date. And short sellers — investors who borrow stock with a bet that the price will fall — have been buying the shares back soon in order to reduce more losses. Plus institutional investors are also buying shares to hedge against call options being bought.
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