Reply! Raises $4.5 Million Series C

By Amit Chowdhry • Oct 2, 2007

Today Reply! announced that they raised $4.5 million in funding from ATEL Ventures. Reply! is a portal for consumers who are interested in purchasing a home, car, etc. Reply! provides some of the tools, reviews, reports, and connects consumers with real estate agents and vehicle retailers.

“It is clear to us that Reply.com is a dynamic company and their growth over the last few years has proven that,” stated Steven Rea, Executive VP of ATEL Ventures. “We are impressed with how Reply.com has become a significant player in the briskly growing lead generation marketplace and look forward to teaming with the Company in this rapid-growth stage of its development.”

Reply! previously raised $6 million in Series B and $17 million in Series A bringing the total to $27.5 million. Reply! started in 2001 and provides its tools free-of-charge to consumers. And Reply! makes money through making partnerships with local advertisers.